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PTEN
.THE BRAZILIAN FACTORY. São Paulo

Culture™
Crafted in São Paulo, Brazil.
Consumed worldwide.

“São Paulo é já a cidade
que pede romancistas e poetas.
Que impõe pasmosos problemas humanos
e agita,
no seu tumulto discreto,
egoísta e inteligente,
as profundas revoluções
criadoras de imortalidades.”

“São Paulo is already the city that calls for novelists and poets. That imposes astonishing human problems and stirs, in its discreet, selfish and intelligent tumult, the profound revolutions that breed immortality.”

Oswald de Andrade,
do grupo modernista,
1922,
São Paulo, SP.

Manifesto

Culture is
raw material.
Brazil is
the source code.

Brazil never lacked culture. It lacked machines.

MANIFESTO

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