The .TBF. Media Desk.
Official resources for understanding and representing .THE BRAZILIAN FACTORY.
Don’t just take the logo. Take the context.
Born in São Paulo. Built for everywhere.
.THE BRAZILIAN FACTORY. is a Brazil-born cultural factory building brands, worlds, businesses and intellectual property for a global audience.
Mission
Make Brazilian culture undeniable.
Vision
Build cultural properties from Brazil with global relevance.
Thesis
Culture is raw material. Brazil is the source code. Ideas must become things.
How the Factory fits together.
Factory
Creates
The Factory creates.
Labels
Become worlds
The Labels become worlds.
Collective
Brings the people
The Collective brings the people.
Publishing
Gives culture memory
Publishing gives culture memory and distribution.
Consulting
Builds structure
Consulting builds structure.
Access
Opens the door
Access opens the door.
What you can quote.
Founded
2025
Born in
São Paulo, Brazil
Status
Independent
Active labels
4
Ambition
Global
How to describe the house.
Use the approved descriptions below when referencing .THE BRAZILIAN FACTORY. in editorial, press or partnership contexts.
.THE BRAZILIAN FACTORY. is a Brazil-born cultural factory building brands, worlds, businesses and intellectual property for a global audience.
.THE BRAZILIAN FACTORY. is an independent cultural company born in São Paulo. It builds cultural properties across editorial, fashion, intimacy, growth and creative business.
Not a traditional agency. Not a media company. Not a conventional holding. A Factory built to turn cultural intelligence into things that can exist in the world.
Brazil is not our theme. It is our source code.
Make Brazilian culture undeniable.
What is available.
Brand
- .TBF. Primary Logotype
- .TBF. São Paulo Mark
- .TBF. Symbol (Asterisk Mark)
- Color systems
- Typography specifications
Labels
- .TFD. | THE FIORE DAILY mark
- .RUC. | RUNWAY UNTD COLLECTIVE mark
- .TGF. | THE GROWTH FACTORY mark
- Label color systems
Image library
- Brand photography
- Editorial photography (licensed per use)
- Founder portraits
- Product and project imagery
We want the world to use .TBF. correctly, not narrowly.
Assets are provided for approved editorial and press use. Commercial, partnership or other uses require prior written approval from our press team.
The rules- Do not alter, recolor, crop or distort the marks.
- Keep the minimum clear space around every mark, as set in the brand guidelines.
- Never place a mark over a busy background without our approval.
- Photography and video are for editorial use only.
- Credit .THE BRAZILIAN FACTORY. in published work.
- Use of the marks in any context other than editorial needs written approval.
Tell us what you are publishing.
Tell us what you are publishing, where it will appear and what assets you need. We also take interview, quote, image, partnership and fact-check requests here.
press@thebrfactory.com.THE BRAZILIAN FACTORY.
